David Berkowitz
David Berkowitz
Verified email at uah.edu
Title
Cited by
Cited by
Year
New product development performance and the interaction of cross‐functional integration and knowledge management
J Daniel Sherman, D Berkowitz, WE Souder
Journal of product innovation management 22 (5), 399-411, 2005
3362005
Market orientation and new product development in global industrial firms
BM Wren, WE Souder, D Berkowitz
Industrial Marketing Management 29 (6), 601-611, 2000
2102000
Deriving and exploring behavior segments within a retail loyalty card program
AW Allaway, RM Gooner, D Berkowitz, L Davis
European Journal of Marketing, 2006
1442006
Spatial diffusion of a new loyalty program through a retail market
AW Allaway, D Berkowitz, G D’Souza
Journal of Retailing 79 (3), 137-151, 2003
1292003
Defining and implementing performance-based logistics in government
D Berkowitz, JN Gupta, JT Simpson, JB McWilliams
ALABAMA UNIV IN HUNTSVILLE CENTER FOR THE MANAGEMENT OF TECHNOLOGY, 2005
1072005
Proactive/responsive market orientation and marketing—research and development integration
PR Lamore, D Berkowitz, PA Farrington
Journal of Product Innovation Management 30 (4), 695-711, 2013
1012013
Increasing the efficiency of national export promotion programs: The case of Norwegian exporters
KM Weaver, D Berkowitz, L Davies
Journal of Small Business Management 36 (4), 1, 1998
591998
Improving services supply management in the defense sector: How the procurement process affects B2B service quality
TG Hawkins, MJ Gravier, D Berkowitz, WA Muir
Journal of Purchasing and Supply Management 21 (2), 81-94, 2015
552015
The impact of differential lag effects on the allocation of advertising budgets across media
D Berkowitz, A Allaway, G D'SOUZA
Journal of Advertising Research 41 (2), 27-27, 2001
552001
Getting doctored: A proposed model of marketing doctoral student socialization
PJ Trocchia, D Berkowitz
European Journal of Marketing, 1999
461999
Estimating differential lag effects for multiple media across multiple stores
D Berkowitz, A Allaway, G D'souza
Journal of Advertising 30 (4), 59-65, 2001
452001
Hispanic consumers, store loyalty and brand preference
D Berkowitz, Y Bao, AW Allaway
Journal of Targeting, Measurement and Analysis for Marketing 14 (1), 9-24, 2005
432005
Attitudinal, personal, and job-related predictors of salesperson turnover
BM Wren, D Berkowitz, ES Grant
Marketing Intelligence & Planning, 2014
322014
Preserving a user experience with content across multiple computing devices using location information
D Berkowitz, MW Crowley
US Patent 7,870,272, 2011
272011
Performance based logistics
D Berkowitz, JND Gupta, JT Simpson, J McWilliams, L Delayne, B Brown, ...
Center for the Management of Science and Technology, Huntsville, AL, 2003
272003
New product development in German and US technology firms
JT Simpson, C Kollmannsberger, H Schmalen, D Berkowitz
European Journal of Innovation Management, 2002
262002
Creating strategic commitment in franchise systems: establishing the link between leadership, organizational structure, and performance
D Berkowitz, BM Wren
Journal of Small Business & Entrepreneurship 26 (5), 481-492, 2013
182013
Does your culture encourage innovation?
C Whittinghill, D Berkowitz, PA Farrington
DEFENSE ACQUISITION UNIV FT BELVOIR VA, 2015
162015
Statistical package for social sciences (SPSS)
D Berkowitz, A Allaway
Version 7, 130-32, 1998
141998
Development of a lean assessment tool and measuring the effect of culture from employee perception
N Loyd, G Harris, S Gholston, D Berkowitz
Journal of Manufacturing Technology Management, 2020
122020
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