Is religiosity an important consideration in Muslim consumer behavior: Exploratory study in the context of western imported food in Pakistan SFH Bukhari, FM Woodside, R Hassan, AL Shaikh, S Hussain, W Mazhar Journal of Islamic Marketing 10 (4), 1288-1307, 2019 | 117 | 2019 |
Exploring marketing orientation in integrated Islamic schools AL Shaikh, SH Alam Kazmi Journal of Islamic Marketing 13 (8), 1609-1638, 2022 | 9 | 2022 |
Influence of Negative Public Religious Sentiments on Brand Management – An Exploratory Study AL Shaikh, KA Soomro ASIAN MANAGEMENT RESEARCH & CASE CONFERENCE, 63, 2021 | | 2021 |
Religious business leaders in Pakistan: theorising the phenomena of religiosity-driven business practices AL Shaikh, MZ Rashidi International Journal of Islamic Marketing and Branding 4 (1), 27-44, 2019 | | 2019 |
Parallel Session: The influence of religiosity on the shopping orientation of Muslims in Karachi AL Shaikh, DMU Rahman | | 2016 |
Advertising based on Islamic principles A Shaikh, Z Rashidi ميحرلا نمحرلا الله مسب, 138, 2014 | | 2014 |
Perceptions and Willingness for Islamic Marketing Principles and Practices of Marketers In Pakistan AL Shaikh, MZ Rashidi Journal of Social Sciences and Interdisciplinary Research 2 (1), 21-38, 2013 | | 2013 |